Anjana Vars

Anjana Philip, co-producer of blockbuster movies such as Minnal Murali and RDX, and V.A. Shrikumar, a film-advertising director and brand strategist, have joined forces to embark on a new venture in film production. Mohanlal unveiled the logo for this joint venture.

“The first film of this partnership is scheduled to commence shooting in March at Palakkad.”

Anjana Talkies, owned by Philip Zacharia and his wife Anjana Philip, and VARS Studios, led by V.A. Shrikumar, have officially launched their operations. Philip Zacharia is involved in the oil and natural gas business in Kuwait. Santhosh Kottayi, a Malayali entrepreneur based in Australia known for producing the film ‘Lailaa O Lailaa’ directed by Joshi, is also part of this collective film venture.

“It is immensely pleasing to witness Anjana-VARS ventures bringing their creativity to the burgeoning Malayalam and other South Indian cinema landscapes. This move augurs well with their quest to unearth the finest stories. I wish them all the best and offer my prayers for their journey.”

Mohanlal
Actor

Anjana Talkies and VARS Studios are collaborating to delve into profound subjects for cinematic portrayal. They are currently in the concluding phases of six projects, all of which are adaptations from the literary works of contemporary writers such as S. Hareesh, C.P. Surendran, Lasar Shine, Vinoy Thomas, V. Shinilal, and Abin Joseph.

 

“We begin with strong content derived from literature and real-life events at the inception of films. The selection of directors aligns with the nature of the content. The impetus behind our production initiation is the pursuit of compelling narratives. Our passion, including our family’s deep love for films, has been the driving force behind our venture into film production. Despite the commercial nature of the film industry, our approach will remain consistently professional.”

Anjana Philip
Producer

 

 

“Today’s era offers a global audience for any film, transcending language barriers. This era signifies a period where high-quality films hold a global market, enabling our movies to access audiences from around the globe. The success of a film hinges on its content and audience, which draws power to theatres. From these insights, we intend to craft films with Anjana Talkies.”

V.A. Shrikumar
Director

The first film from this collaboration will adapt the story of acclaimed novelist and writer S. Hareesh. Hareesh is known for his writing for films such as “Aedan,” “Jallikattu,” “Churuli,” and “Nanpakal Nerathu Mayakkam.”

The director for this upcoming film is Prem Shankar, previously acknowledged for his debut film, “Randuper,” featured in the IFFK Competition in 2017. His professional background spans as a creative director in advertising agencies such as Ogilvy, Grey, Fisheye, McCann, and Push 360, giving the venture a solid edge. Moreover, he has directed commercials for renowned brands like Britannia, ITC, TVS, Levi’s, and Wrangler.

The announcement of other films and their respective directors will follow in the upcoming days.

The tagline for this collaborative venture is “Stories that matter.”